TOP EXPERIENCES
Cruises
Experience Victoria Falls on a river cruise on the Zambezi, surrounded by serenity, untouched wilderness and wildlife.
WHAT WE DO
THE IMPACT
As a sustainable tourism operator we always strive to be at the forefront of responsible travel. We also want to make our impact tangible and make the contribution of our guests transparent. A portion of our revenue goes to the Victoria Falls Anti-Poaching Unit and Greenline Africa, a local community based organisation working with youth, women and children in and around Victoria Falls and Livingstone. We are a proud Platinum Member of Greenline Africa and Sustainable Africa. Our efforts don’t stop here, however: We are also big on recycling, we have a water treatment plant, we don’t use single-use plastic and we have solar power facilities on board. We also source as many ingredients as possible locally and support local artisans, like with furniture on our Zambezi Explorer, for example. Lastly, and what we are most proud of, we include you as our client into this circle of change: we offset all our carbon and are currently on our way to become a carbon-neutral company.
WHY BOOK WITH US
Family Business
Pure Africa is proudly Zimbabwean and each team member is part of the family, and we mean it quite literally. Family-owned and -run, Pure Africa combines the best of both worlds with a personal touch and a professional mindset.
Sustainability
As a sustainable tourism operator we always strive to be at the forefront of responsible travel. We also want to make our impact tangible and make the contribution of our guests transparent.
Luxury
We re-imagined sunset cruises on the Zambezi a few years ago and continuously strive for the very best. Experience a beautiful melange of luxury, design and culinary art in the most beautiful surroundings.